What if you could understand how to transform comparison into fuel? The type of energy we explore in this week’s issue can help you create a vision so compelling it pulls you forward and taps into a limitless source of inspiration—with no coffee required.
Read on to:
🚀 Learn: The two energy states that make the biggest difference
🏆 Watch: How one graduate transformed not only himself but many others
💨 Breathe: Wim Hof's technique for immediate energy transformation
📖 Discover: The book that revolutionizes sustainable energy
Ready to master your own energy? Let’s dive in ⬇️
FEATURED STORY
From unleashing his power—to saving thousands from addiction
When people in our community meet Andrew Sossin, his energy is undeniable. After attending Unleash the Power Within 23 times and bringing over 1,000 others to experience it, he embodies what Tony teaches about transformation.
Energy isn't just about coffee or stamina. As Tony teaches, it's about the state we bring, the focus we choose, and our power to impact others—it’s an invisible force that when properly directed, creates extraordinary change.
Watch time: 5 min 43 sec | Andrew Sossin’s Story
After discovering Tony's Personal Power tapes at 16, Andrew became more than a student—he became a catalyst for change. But his impact goes beyond bringing people to our events. After watching family members struggle with addiction and seeing traditional programs fail them, he created Recovery Unplugged—a revolutionary treatment approach that combines evidence-based therapy with music.
Drawing from Tony's teachings about energy and state, Andrew understood that sustainable recovery requires a complete shift in someone's energy and focus. Through music, Recovery Unplugged helps patients tap into a force that transcends age and background, breaking down defenses and building genuine connection.
Their "Feel Good Friday" program exemplifies this approach—creating interactive concerts that shift patients' states before weekends (typically challenging times in recovery). It's the same principle Andrew learned at Unleash the Power Within: when you change your state, you change your story.
What would change if you mastered your energy like Andrew? Where in your life are people waiting for the unique transformation only you can spark? A simple shift in energy could be all you need to get there.
DON’T MISS OUT
Join Tony LIVE in just 3 days with our Total Transformation Package.
TEAM TONY RECOMMENDS
Our top 2 picks:
📖 Read: The book "Slow Burn" by Stu Mittleman reveals how to create sustainable energy. Break down impossible goals, understand your body's signals, and make nutritional choices that keep you energized all day. It's a roadmap to transforming your physical and mental potential.
💨 Breathe & Reset: Unleash the Power Within speaker Wim Hof shows how breathwork + cold therapy can instantly boost your energy and mental clarity. Start simple—just turn your shower to cold for 30 seconds!
DEEP DIVE
The secret to limitless energy
What if pursuing your goals didn't feel like an uphill battle? What if, instead of constantly pushing yourself forward, you felt like you were being pulled toward success—like a force greater than yourself was carrying you?
That's the difference between push energy and pull energy.
Tony teaches that energy isn't something you have—it's something you generate. And the type of energy you create determines whether you struggle toward your goals or effortlessly flow toward them.
Watch time: 1 min | “Push VS Pull Energy” Instagram Reel
Push energy is forcing yourself into action. It's waking up drained, dragging yourself through the day, relying on willpower alone. While it might work in short bursts, it's ultimately unsustainable.
Pull energy is different. It's when your vision is so clear, so compelling, that you don't need to push—you're naturally drawn to take action. Like Tony shared in last week's issue, it's about shifting your focus from what you lack to what's possible.
Here's how to activate pull energy in your life:
Create a vision that pulls you forward: Get crystal clear about what excites you. The more vivid your vision, the stronger its pull.
Transform comparison into fuel: When you see someone living your dream, don't let it drain you—let it inspire you. Ask: What can I learn from their journey?
Train your focus like a muscle: Your focus determines your energy. Each time you catch yourself pushing, ask: Am I energized by my vision—or depleted by comparison?
Because when your future is so clear, so compelling, so exciting—you don't have to push yourself toward it. It pulls you forward.
READER SPOTLIGHT
The Edge reader’s recent energy shift
“I attended the Time to Rise Summit a few weeks ago,” shared Constanze.
“Since the summit, somehow things are coming my way. It's like I am in a flow.”
This shift Constanze describes perfectly illustrates what happens when we focus on a vision so compelling it pulls us forward—we're naturally drawn to take action.
FINAL THOUGHTS
Where focus goes, energy flows
As we've seen in today’s issue, sustainable inspiration isn't about forcing yourself forward—it's about creating a vision so compelling that you're naturally drawn toward action.
The difference between pushing yourself through willpower and being pulled by purpose is what separates those who burn out from those who break through. When you stop comparing yourself negatively to others and instead use what you see as fuel, you tap into an energy source that never depletes.
This week, we invite you to notice: Are you pushing yourself toward your goals, or are you creating a vision so exciting it pulls you forward? The answer will transform not just what you achieve, but how you feel along the journey.
And next week, we're shifting our focus to "Life Force" 😉. Tony will reveal strategies to optimize your health and vitality as well as stories to inspire you to better your physical wellbeing.
With gratitude and fire in our hearts,
Team Tony Robbins
P.S. It’s not too late to join Tony LIVE at Unleash the Power Within Virtual in just 3 days. Experience the tools that create unstoppable energy and break through any limitations. Secure your spot today at JoinUnleash.com.
Join millions of weekly readers. Get exclusive content, accountability challenges, giveaways, and more. No spam, ever. Just great stuff.
This email was sent to We're missing your email address. Please call customer service at 800-898-8669., if you no longer want to receive emails, unsubscribe here. We respect your right to privacy; you can learn more about our privacy policy here.
Thank you for taking the time to read this email. This message is part of an ongoing conversation between us, and we want to take a moment to ensure you have full transparency about why you received this message, how your information is handled, and what to expect from future emails.
Why You’re Receiving This Email
You’re receiving this email because at some point, you opted in to receive updates, news, or information on a specific topic we’ve previously discussed or shared. Whether it was through a subscription, a submission, or another type of communication, your information was shared willingly, and we respect your decision to connect with us. If you’re wondering about the nature of our correspondence, rest assured that we aim to keep emails relevant, timely, and void from unnecessary clutter. This includes respecting your inbox and refraining from sending irrelevant messages.
Your Privacy is Important
We value your trust and take your privacy very seriously. The information you provide is securely stored and not shared, sold, or used outside the purpose for which you provided it. If you ever want to review how we handle your data, contact us directly. Transparency is our priority, and we’re happy to address any questions you might have. You are always in control of the information you share. If you feel that any part of your subscription or interaction needs clarification, let us know. We’re available to provide accurate answers and ensure your happiness.
How to Opt Out or Manage Your Preferences
We understand that everyone’s inbox is different. If you ever find our emails no longer relevant, there’s no hard feelings. You can easily manage your email preferences or opt out using the link provided below. By clicking the opt out link, you’ll be taken to a page where you can either adjust your communication preferences (such as receiving fewer emails or on specific topics) or completely delete yourself from our list. The process is straightforward, and any changes will take effect promptly. We don’t use tricks or gimmicks to keep you subscribed. Our priority is to ensure that our emails add value to your day, and if they don’t, we respect your decision to part ways.
Accessibility and Communication
If you have any trouble accessing the opt out page, managing preferences, or understanding why you’re receiving this email, you can reach out directly to our support team at help@tonyrobbins.com. We aim to provide a response within a reasonable time frame and address your concerns effectively. Our communication is designed to be as inclusive as possible, but we know there’s always room for improvement. If you have any feedback on how we can make our emails more accessible or relevant, don’t hesitate to share.
A Commitment to Non-Intrusive Emails
We aim to create a non-intrusive communication experience. This means we will not overwhelm your inbox with excessive messages, and we work hard to ensure our content remains clear and concise. The purpose of this email is to stay connected with you and provide updates or information that we believe is meaningful. If we ever fail to meet these standards, we encourage you to let us know. Feedback, whether positive or constructive, is always appreciated. Your thoughts help us understand how we can do better and improve our communication approach. While we cannot ensure every suggestion will be implemented, we will take the time to carefully review and consider your input.
Contact Information
If you’d like to contact us outside of managing your preferences, this is how you can reach us: Email: help@tonyrobbins.com Mailing Address: Robbins Research International, INC., 9051 Mira Mesa Blvd P.O. Box 261229, San Diego, CA 92126 Telephone: Our team is dedicated to providing a resolution within 24 business hours. If you need immediate assistance, reach us at 800-531-0480 We strive to ensure communication channels are readily available to you. Whether it’s a question, comment, or concern, our team is ready to assist.
We strive to ensure all communication channels are open and readily available to you. Whether it’s a question, comment, or concern, our team is ready to assist.
Law Information
We comply with applicable laws and regulations on email communication. This includes adhering to the laws and maintaining the highest standards for consent-based communication. Your trust matters, and we work diligently to ensure every email you receive meets these requirements. If you need further clarification on our compliance policies or obligations, ask us. Transparency and accountability are central to our communication strategy, and we’re happy to provide additional details if needed.
A Final Note
Emails are one of the many ways we stay connected, but we understand they aren’t good for everyone. If there’s another way you’d prefer to communicate or stay updated, let us know. Whether it’s through social media, or another channel, we can help you find the most effective way to share information with you. We want to emphasize that our goal is to not disrupt or clutter your inbox. Every email sent is intended to provide value, and we genuinely appreciate your time and attention. Thank you for allowing us to stay in touch with you. This footer was designed to ensure transparency, provide essential information, and give you full control over your communication preferences. We hope it meets your expectations, but if there’s anything you’d like to see improved, we’re always available to listen.