
DISCOVER THE CEO MINDSET
An inside look at the psychology and pain points of today's business leaders

entrepreneurs are too confident
The 5 Dangers facing U.S. Business Owners
Could overconfidence be your Achilles heel? A survey of 150+ business owners told us the following:

skills over tools
How today's entrepreneurs self-evaluate their skills and tools

work life balance
What is really the most important reason for people creating new businesses

financial concerns
Do business owners really see the financial benefit of ownership?

recession ready
Winter is coming. Are today's business owners aware?

exit strategy
Do today's business owners have an exit strategy or are they stuck?

of new businesses will die within the first year

of new businesses will close within 5 years

of U.S. businesses will fail within the first 10 years

of all small businesses in the U.S. will survive
Business owners in the U.S. are more confident in their leadership skills than in their business growth skills.
Leadership will make or break a business. A successful leader’s psychology and their skills will propel growth, no matter their domain. But success requires leadership combined with tools.
Confidence in Leadership
Business owners are confident in their ability to lead their companies, however certainty in their confidence drops when you ask them about their skills and growth tools.





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